On Monday I had the pleasure of co-presenting a short seminar on using social media tools to a forum of high-powered executive job-seekers
While some of the audience wholeheartedly grasped the opportunities presented by blogging, Twitter and Facebook, it is fair to say that a number were less convinced.
When we explained that many major companies (and CEOs) were using Twitter – to break news that could be of interest to those looking for a new role – more understood the potential power of social media.
The news that Twitter has launched a new website aimed at business users called ExecTweets which pulls together posts from corporate executives adds credence to what we were saying on Monday.
The site was created in conjunction with ad agency Federated Media and has been sponsored by Microsoft – so it is likely to become well-used very quickly. We will watch with interest.
ExecTweets: http://www.exectweets.com
Wednesday, 1 April 2009
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